At this time of the year, various commercial strategies are carried out, however, one of the most effective is promotions at the point of sale. That is why, below, we explain why promotions are so important. What are promotions? Sales promotion is a tool that allows you to increase sales and at the same time…
Each commercial action generates a large amount of data with a high informative value. This data shows us the real situation of each company and the profitability of the actions implemented. But above all, they reveal if there are problems in a commercial strategy, and where these problems lie. Therefore, in this post we will…
If you feel that the commercial strategies currently in place in your management are not being effective or could be improved, we propose actions to optimise the management of the point of sale! One of the actions that has the greatest impact on sales optimisation is the work carried out by the sales network at…
Do you want to improve POS effectiveness? The first step is to know which indicators are used to obtain this data. Therefore, in this post we explain what are the 5 keys to measure the effectiveness at the point of sale. It is important to monitor the key performance indicators, also known as KPIs. To…
Don’t you know how to establish effective business strategies? The first step to ensure maximum profitability in your business is to carry out a commercial consultancy. What is business consulting? Once the commercial audit or the diagnosis of the real situation of the company has been carried out, the data obtained must be analyzed and…
You want to get the perfect tour on the PDV? Maintaining the controlled PDV is one of the biggest challenges of brands, so it is advisable to outsource commercial management, to ensure the correct implementation of actions at the point of sale. From Winche Redes Comerciales we offer you the following keys to get the…
A IMPORTÂNCIA DE MEDIR ROI NO PONTO DE VENDA Você precisa melhorar a lucratividade do seu negócio? Da Winche Redes Comerciales abordamos a análise de um dos indicadores mais importantes da gestão comercial, o ROI. O que é ROI? O ROI ou retorno do investimento é uma métrica que compara o lucro obtido em qualquer…
Do you need to improve the profitability of your business? From Winche Redes Comerciales we approach the analysis of one of the most important indicators in commercial management, the ROI. What is ROI? ROI or return on investment is a metric that compares the profit obtained in any activity in relation to the investment made.…
Siempre está bien salir de tu zona de confort laboral para saber de primera mano cómo se trabaja desde los diferentes departamentos de tu empresa. Así aprendes nuevas habilidades, descubres partes que desconocías del proceso de negocio de tu firma y vives otras realidades. En Winche lo hemos conseguido este mes de febrero mediante el…
Fuente: Financial Food Winche Redes Comerciales, la empresa experta en outsourcing comercial, ha llegado a un acuerdo con Kraft Heinz, que cuenta en España con marcas tan conocidas como Orlando, Heinz y Kraft con el objetivo de mejorar su presencia en el punto de venta. También se predente lograr un mayor impacto de ventas mediante la colocación…